Watch the video below and then schedule your strategy assessment using the button below.
Go From Product-Market Fit to Category Leader
Your runway is shrinking. Your competitors are raising millions.
And your best customers still don't know you exist.
What if you had battle-tested founders in your corner who've built, scaled, and sold tech companies, working with you day by day?
We turn tech founders with product-market fit into category leaders. 
Then, we invest in your success.
We've mapped every step to category leadership
We've built a go-to-market program led by David Fastuca and Luigi Prestinenzi, best-selling authors of "The B2B Sales Playbook," who've walked the exact path you're on.
Whether you've just found product-market fit or you're pushing $10M ARR, we've mapped every step to category leadership, with the tools, tactics, and team to get you there.
The Proven Process to Dominate Your Category
After working with hundreds of tech founders, we've reverse-engineered the exact process that turns product-market fit into category leadership.
Phase 1: Find Your Edge
- Spot gaps in your market that others miss 
- Map your ideal customer's buying journey 
- Build a message that cuts through the noise 
- Pick the right channels to own 
- Set up systems that scale 
Phase 2: Build Your Growth Machine
- Turn users into your biggest champions 
- Create inbound and outbound sales plays 
- Cut acquisition costs while boosting results 
- Build go-to-market channels that multiply reach 
- Integrate and deploy agentic AI that drives revenue 
- Create content that pulls prospects to you 
Phase 3: Own Your Category
- Boost conversion at every funnel stage 
- Scale your team without losing momentum 
- Deploy AI that gives you an unfair advantage 
- Track the metrics that actually matter 
- Execute your category domination plan 
Master one go-to-market motion, then add the next, building the multi-channel machine that creates category leaders.
How We Work Together
We combine structured implementation with on-demand support to ensure you get results:
1. Weekly Sprints: 
Each week, tackle one specific component of your GTM strategy with clear deliverables.
2. Direct Access: 
Text, email, or call us anytime for immediate help with urgent challenges or questions.
3. Hands-On Execution: 
We don't just advise - we help write copy, review sales calls, and assist with AI implementation.
What You Get
Strategy Blueprint
- Complete GTM strategy tailored to your business 
- 12-month category leadership roadmap 
- Step-by-step GTM course program 
Proven Tools
- 45+ battle-tested templates (outreach sequences, sales scripts, etc.) 
- Reporting dashboards that predict problems before they hurt 
- AI-powered prompt library and prospecting tools 
- Network of vetted service providers 
Ongoing Support
- Weekly live coaching with our founders and experts 
- Hands-on help with hiring, training, and execution 
- Private chat channel for immediate help 
- Access to all recorded sessions 
- Regular AI tool updates 
We've packaged everything you need to go from product-market fit to category leader, with no fluff, just proven systems, tools and hands-on help when you need it.
Built By Founders Who've Done It
Unlike retired exes who teach outdated methods, we are actively building companies today.
We Wrote The Book on B2B Sales (Best-Selling)
We Still Carry Quotas
Unlike retired executives who teach outdated methods, we actively build and sell companies today. We test everything in real markets before teaching it to you.
Tech Founders Only
We work exclusively with tech founders at or approaching product-market fit who want to own their category, not general businesses looking for basic sales help.
Your Speed-Dial Growth Team
When you need help hiring that key role or fixing a broken sales process, call us – not next week, today. We jump in and help execute, not just advise.
Proven Path to Category Leadership
We've mapped the exact journey from product-market fit to market dominance, with proven systems at each stage.
AI That Makes Money
You build your product. We hunt for AI gold. We test dozens of tools monthly and implement only the winners directly into your tech stack – no wasted time, just revenue-driving results.
We Also Invest
Execute our playbook effectively, and we may become investors, making your success our literal business.
Your Path to Category Leadership
1. Apply - Complete our brief application
2. Get Your Book - Receive "The B2B Sales Playbook" instantly
3. Strategy Call - Deep dive into your specific challenges
4. Custom Plan - Get your tailored implementation plan
5. Onboarding - Access all program resources
6. Implementation - Begin executing with our support
Ready to Own Your Category?
Founders who work with us see:
- 47% more meetings booked 
- 32% higher close rates 
- 28% larger deals 
- 118% better quota attainment 


