Driving Product-Led Growth Through Data Insights with Aseem Chandra, CEO and Co-Founder of Immersa
As more companies are shifting from sales-led to product-led, what are the primary considerations businesses should be thinking about before deciding if product-led is right for them? And what is the right data strategy for product-usage models?
In this episode of The Revenue Engine Podcast, Aseem Chandra, a long-time marketing and product leader from Oracle and from Adobe, and currently the CEO and Co-Founder of Immersa, shares what he is seeing in the market and how integrated data insights is more critical than ever before.
Read Immersa's blog post here: From Idea to StartUp: Our Journey as EIRs at Mayfield
Connect with Rosalyn on LinkedIn.
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