Educating buyers through the sales process

Discovering what a buyer needs is not just about sellers learning about their potential customers, it's also about the buyers learning about what the seller can offer them. In this week's episode of our sales podcast, we sat down with sales Practitioner Kyle Asay to discuss the importance of the discovery stage in the sales process. Kyle shared his tried-and-true tactics and strategies for effectively guiding prospects from their initial conversation all the way to closing the deal. It's a must-listen for anyone looking to take their sales game to the next level!

Connect with Kyle

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