How to Use Humor in B2B Marketing

Did you hear the one about the woman on TikTok who's also a LinkedIn marketer? That would my guest this week, Emily DiBrito Brady. Emily is creative content lead at Sweet Fish. Her B2B TikTok videos and hilarious LinkedIn posts demonstrate smart ways humor can boost your marketing reach. She clearly shows B2B does not need to be boring.In this episode Emily talks about the benefits of using humor, ways to find funny inspiration, and how to get started.