Hunting the Perfect Prospect

How are you at prospecting? Do you have an idea of who you want to target? Do you rely too heavily on inbound or outbound leads? Are you struggling with which criteria to use for your ideal customer profile?

In this episode of INSIDE Inside Sales, we continue our series with the founders of the wildly successful OutBound Conference as Darryl speaks with the one and only Mark “The Sales” Hunter. Darryl and Mark discuss ways to help you determine how to find your perfect prospect. They go over the importance of your messaging as well as the medium you are using. Darryl and Mark also go over how impactful it is to have a separate cadence for different targets, as well as advice on using your ICP to better understand your prospect’s pains.

Learn how to grow your list of prospects on this episode of INSIDE Inside Sales!

About Darryl's Guest:

Mark Hunter, known as, “The Sales Hunter,” is globally recognized for his expertise in sales leadership. He specializes in business development and guiding organizations to find and retain high-quality prospects without discounting their fee. His ability to inspire sales teams to create self-motivating and integrity-driven cultures, makes Mark Hunter a highly sought-after keynote speaker, consultant, and coach. Mark has taken his vision for sales leadership to more than 25 countries and 5 continents where he leads and consults with companies ranging from small startups to global giants.

Whether you engage Mark at a conference, reading one of his books, or a coaching call, you will immediately notice his high energy and authentic approach. Mark’s number one focus is relationships. He considers it an honor and privilege to connect with the people he is in a relationship with each day. It is this passion that has set him apart as a thought leader in the sales and leadership space.

When Mark is not traversing the globe, he makes his home in Omaha, Nebraska with his wife Ann Marie, whose support and love he would be lost without. He spends his spare time visiting his grandchildren and is never too busy for daily calls with his children.


INSIDE Inside Sales is hosted by Darryl Praill, CMO of VanillaSoft which is a program on the Funnel Radio Channel.  VanillaSoft is the sponsor for INSIDE Inside Sales.

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