What's Different About Selling A Service, With Greg Lewis

What's fundamentally different about selling a service vs selling a product? Let's find out.

In this episode, Warren and Lupe are joined by Greg Lewis, Chief Growth Officer - Communications at Syneos Health Communications. They take a deep dive on what's different about selling a service vs a product, from go-to-market strategy to the sales cycle. They also cover the value of relationship building, and how to insulate your sales function from staff turnover.


Connect with Greg on LinkedIn.

You'll find Warren and Lupe on LinkedIn too.

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